Tag Archives: Apple maps

iOS 6 and the Apple Maps Mess

In his letter to Apple customers, Tim Cook apologized for the new challenges that face iOS6 users who are trying to locate local businesses with the new, sans-Google Apple Maps app. To his credit, since the initial launch, Apple has covered a lot of ground adding and correcting business listings in the new app. Still, there is a lot of inaccurate and missing information, and with millions of early adopters users now using iOS6, your business could be at risk of obscurity if some precautions aren’t made. Here’s how you can get found:

Not only are your potential customers looking to find your businesses via Apple maps, but they are also critically reading each corresponding customer review. What that means to you – you may only get one chance to make your e-first impression, so make sure it’s a good one.